The show provides a comprehensive look at the science behind tobacco addiction and smoking particularly impact on the younger generation, as well as the challenges involved in regulating traditional cigarettes, e-cigarettes, and bidis. It offers a 360- degree perspective on the topic.
The show featured several passionate tobacco control advocates such as Ms Bhavna B Mukhopadhyay (Chief Executive), VHAI; Dr. Monika Arora (Vice President-Health Promotion), PHFI amongst others, who shared their valuable insights on the topic.
VHAI Media Team played a crucial role in coordinating, conducting background research, and seamlessly bringing together all the spokespersons for the show.
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